Company

Our Company, A Family Story

In 1920, from the initiative of Giovanni Sereno, our first carpentry workshop was established in Centallo. In March 1968, the headquarters were moved to the current location in the San Quirico region to better meet the needs of our customers with more spacious and suitable premises.

Over the years, our commercial offering has expanded, always keeping up with the times and the evolving trends in furniture. From the more classic proposals, we have gradually come to offer a wide range of high-quality modern and contemporary furniture from major furniture brands.

One group, one passion, the same values as always

In 2001, the Centallo headquarters underwent a makeover that involved both the exterior of the building and the internal layout of the premises. In 2019, Gruppo Sereno family expanded by acquiring the historic Ruatasio Home brand and adding the new exhibition space in Alba. This allowed us to reach a total surface area of 11,000 m² between the two locations in Centallo and Alba; two showrooms where you can discover the best contemporary furniture in well-designed and constantly changing environments. In addition, since July 2022, Arkèstudio has opened its doors in the heart of Turin. A new venture for Gruppo Sereno, a small design studio led by a fresh and dynamic team, that embraces the urban and contemporary context in which it is located, while maintaining the values, taste, and quality that have always distinguished us.
Gruppo Sereno has an in-house carpentry workshop at its Centallo headquarters and consists of two companies: Sereno Spa, which handles sales, and Sereno Servizi, responsible for logistics, product storage, workshops, and after-sales service. Attualmente, il gruppo conta più di 50 persone, tra cui 7 squadre di consegna, tutti professionisti che condividono un’unica mission in linea con i valori che da sempre sono la nostra forza.

Gruppo Sereno supports you step by step in creating custom environments

Gruppo Sereno supports you step by step in creating your spaces, whether it’s for your home or office. From the very first contact, our expert interior design consultants will help you define your needs and requirements, providing you with all the necessary information to choose the style and products that best suit your home.

Once the project is defined, one of our interior designers will visit your home to conduct an inspection, assess the characteristics of the spaces, and fully understand your specific needs. Our interior designer will create a customized project for your spaces. The project will include drawings and renderings of all the spaces, providing you with a precise idea of what the final result will look like.

Once the project is approved, we will take care of everything necessary for its realization. Thanks to our network of professionals, we can handle all stages of the process, from product supply to installation. The final result will be a home furnished according to your wishes and needs, with a touch of style and design branded by Gruppo Sereno.